DMC Israel

"I want to thank you in my name and with all my family all their support and professionalism during our recent trip through Israel.

We really enjoyed and had a great time.

I hope to see you pretty soon, people as valuable as you are hard to find.

Thank for the trees, it’s a lovely gift for us."

In the coming weeks, 8,300 employees of two major companies will visit Israel - double the number of Eurovision Song Contest tourists.
Jerusalem has a reason to celebrate. In the coming weeks, 8,300 employees of two major companies will visit Israel on what is called "incentive trips." They will leave $20 million behind them, not including prices of flight tickets from the US and Latin America. "No international conference to date has made such a financial contribution," says Eshet Incoming CEO Amnon Ben-David, which won a hosting tender together with the Jerusalem municipality.
No country, destination, or tourism provider would be indifferent to a share of incentive tourism. The sector is growing by leaps and bounds, with annual turnovers in the tens of billions of dollars. It includes incentive tours for outstanding employees, managers, and customers. Incentive tours totaled an estimated $60 billion in 2018. 50% of incentive tours globally come from US companies.
5,000 sales representatives of a US insurance group will participate in tours in Israel. They will spend six nights here (half in Tel Aviv and half in Jerusalem). 3,300 outstanding employees of a pharma and food supplements company will join the fun, spending six nights in Jerusalem and visiting all over Israel, including attending mass in Nazareth.